Villain (covers) - He hosts a regular game of 5/10 - 25+ PLO so he is used to playing much bigger stakes. He loves action and will definitely gamble. He likes to see lots of flops and will stick around in hands. He understands how to use board textures and position to be aggressive. He would have no problem making a huge bluff if appropriate.
Hero ($3000) - Recently doubled up and been running well in about 1.5 hours at the table. Catching hands and been involved in a lot of the action. Villain probably views Hero as solid.
2-5 PLO with $10 Straddle On
Preflop - UTG limps. Hero dealt AAQJ with three hearts and raises to $50 from UTG2. Villain 3bets to $160 from Hero's immediate left. The others fold. Hero considers a 4bet, but decides not to because Villain is never folding, would range Hero heavily on aces, and often attack low and middle boards. Should we 4bet anyways?
Flop ($340) Ac Qc Jc. Hero checks. Villain pots. Hero?
If Hero continues, what is the plan for the rest of the hand?